You’re more likely to read this article because the headline contains the word ‘iPhone’

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As technology become a larger part of modern society, so do the news content that compliment our futuristic lifestyles. For online publishers, securing high rankings in search results is an ever-present challenge. While there are many different strategies to achieve visibility, most are variations of two cornerstones: produce content that is either topical or timeless. Market intelligence company SimilarWeb undertook an analysis of traffic to five of the most popular business-focused journals – Business Insider, Forbes, The Wall Street Journal, Fortune and Fast Company – to see which keywords were the top traffic drivers. On the number one spot? It’s…

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