How to leverage Google+ and Pinterest search for long-term impact

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Brian Honigman is a marketing consultant, speaker and freelance writer. For more insights on how to be a better marketer, sign up for Brian Honigman’s weekly newsletter. This post originally appeared on the his blog.  Social media has been called many things over its short but storied history, but one thing it has almost never been called is “slow.” There’s a common, implicit understanding that the results social media marketing delivers are primarily immediate. The social success stories we constantly hear about are the ones that happen overnight. This conception of social media is prevalent for two reasons. First of all, many social media home…

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